Blog – Standard

SaaS vs PaaS vs IaaS

SaaS Vs PaaS Vs IaaS

In a pivotal scene from the Oscar award winning movie “Creed”, Sylvester Stallone’s iconic character, Rocky Balboa, finally agrees to train Adonis Creed. Rocky writes Adonis’ training program on a piece of paper. Adonis pulls out his smartphone and takes … Read More

B2B Growth Hacks for SaaS

21 B2B Growth Hacks Marketers Can Use to Acquire Customers

In traditional B2B marketing, the usual approach is to identify a specific audience then designing strategies to get to them directly. The idea is to eventually find someone who believes in your product or service enough to push it within … Read More

What is customer lifetime value and how to calculate it

What Is Customer Lifetime Value (CLV) And How To Calculate It

Customer acquisition is one of the primary objectives of a marketing campaign. SaaS and Ecommerce businesses spend their most of their budgets to stay ahead of their competitors in the race for acquiring new customers. But what is the return … Read More

What is churn rate

What Is Churn Rate And Revenue Churn And How To Calculate It

Every SaaS and E-commerce business has several indicators that can quickly tell how well the business is performing. Some of these indicators that you might have come across are called Churn Rate and Revenue Churn. Below I’ll explain what Churn … Read More

27 SaaS Growth Hacking Marketing Techniques B2B Growth

27 SaaS Growth Hacking Marketing Techniques

Whether you are bootstrapping your SaaS startup or you are already sustainable, by using some of the best growth hacking techniques, you can increase your recurring revenue and get closer to your yearly goals. Growing a SaaS business is often … Read More

Designing the SaaS Tool and Getting the first 100 Early adopters

Designing the SaaS tool and getting the first 100 early adopters – Startup Journey Chapter 2

It’s been awhile since we published the first chapter of Cross Promo startup journey, and it’s time we update you on the advancement we’ve made so far. A lot of things have happened lately, and we are making significant progress … Read More

How To Find Email Addresses & Promote Your Startup And Business

How To Find Email Addresses & Promote Your Startup And Business

Finding someone’s email address can sometimes be a challenging task, but if you have the right tools, and know what to do with them, it shouldn’t take more than two minutes to find it. That’s very reasonable if you are … Read More

Best Email Marketing Subject Lines To Increase Open Rate

Best Email Marketing Subject Lines To Increase Open Rate

On a regular day, I get about 50 new emails in my inbox, but I never open more than 30% of them. I venture to say that this is the case with you as well. You surely get coupons, newsletters, … Read More

Cross Promo Startup Journey

Our SaaS Startup Journey To $50.000 A Month

After months of discussing a cross promotion tool, we’ve finally put everything together and decided to start building the platform. Best of all, we’re going to make our startup journey transparent and share all the achievements, lessons and challenges that … Read More

Cross Promotion Examples

Cross Promotion Examples

Now that you’ve learned what cross promotion is, you might want to see how established companies are implementing it. In this post, I’ll show you of how established businesses are using cross promotion to get more exposure and sales. If … Read More