SaaS Growth

B2B Growth Hacks for SaaS

21 B2B Growth Hacks Marketers Can Use to Acquire Customers

In traditional B2B marketing, the usual approach is to identify a specific audience then designing strategies to get to them directly. The idea is to eventually find someone who believes in your product or service enough to push it within … Read More

What is customer lifetime value and how to calculate it

What Is Customer Lifetime Value (CLV) And How To Calculate It

Customer acquisition is one of the primary objectives of a marketing campaign. SaaS and Ecommerce businesses spend their most of their budgets to stay ahead of their competitors in the race for acquiring new customers. But what is the return … Read More